Learn Click Fraud
Understand suspicious ad traffic and investigate your sources with click-level evidence.
- 01Bot TrafficLearn the signs and analyze your actual ad visits.
- 02Competitors Clicking Your AdsInvestigate repeat clicks and review evidence before taking action.
- 03Sophisticated Fraud / SIVTInvestigate suspicious visits that look ordinary with multi-signal evidence.
- 04Click FarmsUnderstand human and device farms and investigate suspicious ad clicks.
- 05Invalid Traffic / IVTUnderstand invalid clicks and review the evidence behind traffic classifications.