Traffic Analysis
Understand traffic verdicts
Read Valid, Suspicious, and Invalid click classifications. Updated 2026-08-22JuicyTraffic assigns one final verdict to each analyzed click.
- Valid: no configured invalid-traffic condition was confirmed.
- Suspicious: the click has signals that need review, but the evidence is not enough for an invalid verdict.
- Invalid: one or more deterministic traffic-quality rules were confirmed.
Open a row in Click events to see the matched rules, browser-probe status, visitor behavior, network context, device details, and attribution data.
Treat verdicts as decision support. Review the evidence before excluding an IP, placement, or source.