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GuideChannels & Tracking

Capture campaign, click and placement values

Use platform macros alongside channel recognition. Last updated 2026-10-05 4 min read

A channel source pair qualifies the entry. Optional platform values add campaign, click and placement context; they do not replace the channel rule.

Configure parameters

  1. Open Channels, add or edit the channel, and expand Advanced settings.
  2. Set Click ID parameter (optional) and Placement parameter (optional) to the names used in your landing URL.
  3. Save the rule and append the platform's documented macros to those query keys in your ad URL.
  4. Use utm_campaign for campaign attribution in the standard channel setup.

Built-in Google, Meta and Microsoft recognition reads their native click IDs and can read utm_campaign. Template rules do not automatically supply platform macros. Use the ad platform's own documentation for valid macro syntax.

A macro pasted directly into a browser may remain literal. Test through the platform to check its expanded value. Unexpanded brace placeholders are not accepted as click or placement IDs. JuicyTraffic creates its own click record identity; an external click ID is supporting evidence and may be missing or repeated.

Do not put names, email addresses or other direct personal data into tracking parameters.